"All right, Mr. DeMille. I'm ready for my close-up," Gloria Swanson declares at the end of
Sunset Boulevard, before lurching toward the camera with a painfully frozen facial expression that keeps her wrinkles in check. If only she'd been able to wait it out a few more decades.
Visual effects (known by the cool kids as VFX) have improved so much in recent years that it's now commonplace for TV shows, movies, and music videos to nip and tuck their talent, going so far as to painstakingly scrub through each and every frame to mask the same "flaw" in all its forms.
Sometimes the changes are minor, like giving a digitized bandage to a scraped knee after someone takes a tumble or masking a real-life baby bump that doesn't jibe with a character's storyline. But more and more often, VFX is being applied right to an actress's face for nothing more than the sake of making it look "better," like hiding cigarette lines around a known-smoker's mouth, fixing red eyes that come from long days on set (or, let's be real, even longer nights out on the town), and reducing age spots in an effort to keep talent looking "young."
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